He also suggested the use of franchise stores to expand into Mexico and China. In 2022, CEO Thomas Noroxe mentioned that they would expand over the middle east, starting with Qatar and Dubai, followed by Saudi Arabia, Kuwait, Bahrain and Oman. Managers are generally given autonomy over their stores. Īlthough Joe & The Juice competes with both coffee shops like Starbucks and stores like Jamba Juice, Basse has tried to develop a different atmosphere at the restaurants, opting instead for what has been described as an "edgier" vibe. General Atlantic invested in October, 2016, to help fund expansion into the United States. In 2013, Valedo Partners bought the company for $48 million, though Basse retained a 10 percent stake. It sells coffee, tea, sandwiches, fresh juices, smoothies, and veggie shots made with organic ingredients. The company is based in Copenhagen, Denmark. Joe & The Juice is committed to minimizing its impact on the environment, including limiting food waste and reducing overall environmental emissions.Joe & The Juice was founded in 2002 by Kaspar Basse, at the time in his late 20s. Joe & The Juice strongly believes in leveraging technology to enhance the customer experience and utilizes its Joe Loyalty app to create personalized offerings. Its modern, hip ambiance makes it convenient and enjoyable for customers who desire a fast, yet healthy lifestyle. Joe & The Juice operates more than 300 locations in 16 countries and offers the finest high-quality, natural, and local ingredients in its freshly prepared juices, shakes, coffee, and sandwiches. Joe & The Juice was founded as a juice bar and coffee concept in Copenhagen, Denmark by Kaspar Basse in 2002, and has grown into the first truly global healthy-eating lifestyle brand. ![]() To find a full list of Joe & The Juice locations, visit here. The store is officially open and store hours are from 7 a.m. The Willis Tower Joe & The Juice is located on Level 1 in Catalog at 233 S Wacker Drive, Chicago, IL. Friendly, enthusiastic juicers who bring the distinctive Joe experience to life through making delicious juice drinks and food, with a commitment to minimizing food waste, as part of Joe & The Juice's overall commitment to reducing the impact of its business on the environment.In order to make the customer experience easier and more convenient, customers may order ahead to eat at Joe & The Juice or for delivery and pick up, all through the Joe app – where customers can earn loyalty points – because loyalty is royalty!.The high-quality, always fresh and made-to-order (not pre-packaged) plant-based food that Joe & the Juice is known for! Please see the menu here. ![]() We are very excited for the future of Joe & The Juice." ![]() and around the world." He continued, "Our aim is to redefine the casual hangout spot by building a global lifestyle brand founded upon a truly distinctive ambience and convenient experience, healthy and tasty made-to-order offerings, and a longstanding commitment to sustainability. ![]() Opening in the center of the city's business district in one of the most iconic buildings in the world is an exciting step forward for our Company as we expand our presence across the U.S. Thomas Nørøxe, CEO of Joe & The Juice, said, "We are very proud of our success in the Chicago market and glad to be able to serve even more customers here every day. Joe & The Juice Expands Presence in Chicago with Location in the Iconic Willis Tower
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